BALLOON PROMOTION has pioneered publicity with hot-air balloons, both standard and special shaped for many years. But we were the first commercial company in Italy to realise the marketing potential of airships and for several years we have offered this possibility to our clients. Company director Pietro Contegiacomo is a pilot and instructor and has held a license for pressurised airships since 1982. In 1996 he competed in the World Championships which took place in the Valle d’Aosta, in Italy.
During this time he was convinced by the improved technology and construction of these aircraft, and Balloon Promotion purchased its first hot-air airship, for demonstration work.
In May 2001 the telecommunications company TIM made the decision to invest in an airship operated by BALLOON PROMOTION, and this subsequently flew in every region of Italy, carrying the company’s logo over the homes of many thousands of people. BALLOON PROMOTION AIRSHIPS were pioneering another new advertising medium in a way never seen before.
AIRSHIP ADVERTISING will help your company realise a new form of marketing through the use of these huge overhead billboards. BALLOON PROMOTION AIRSHIPS have proved that these 'giants of the air' are a durable and effective means of aerial advertising.
SINCE that first tour in 2001 we have seen a steady increase in the use of our airships for advertising and we have been flying high with; Coca Cola, Ikea, Euronics, Pantene and during the Winter Olympics 2006 in Turin.
HOT-AIR AIRSHIPS are fascinating aircraft which are unique in combining the magical sensation of lighter-than-air flight with the exciting maneuverability of a piloted aircraft.
Pictured above on a recent advertising campaign for the DVD release of ''The Golden Compass'' the airship can also carry 2-3 passengers on a short pleasure flight and offer greater photo opportunities for the client.
We also provide high quality airborne photographic images as part of our service to the client.
Wherever the airship flies people are always captivated by the spectacle.
AIRSHIP ADVERTISING....MAKING YOUR MARKETING MEMORABLE.